Our mascot, ‘Rebel’ too has been chosen thoughtfully. The little man is symbol for humanity, for the apparent simplicity we can all project. Artist Jason Freeny dissected the Gingerbread Man and showed us how in its projected simplicity Gingerbread Man actually creates an illusion.
It is a strong individual like you and I, yet still vulnerable.
The Gingerbread Man is the only one that will keep going under any circumstance. Even when its arm has been nibbled at, even after his leg has been eaten, he keeps on running. Burners that are able to follow our Burners Cocktail have this same mindset: they are fighters and especially strong personalities who are on the road to their own victory.
The Gingerbread Man is presented as the strongest character of its kind in all fairy tales since 1857. Afraid of nothing and no one, perhaps even viewed as a little naïve? Or is it the perception that manifests the illusion, because doesn’t it remind you of another strong character in that list of Hollywood hits? Run,….